The WOW Business Advisory

Welcome to The WOW Business Advisory



Our History


The WOW Business Advisory is rooted in the principles and management model outlined in the book, Five P's to a "WOW!" Business, written by Bill Matthews.  Bill is also the author of Don't Step in the Entremanure.  Both books are published by Sound Wisdom.

After serving as an executive and officer for a Fortune 500 company, and running a financial services organization, Bill co-founded a not-for-profit entity devoted to helping thousands of small businesses grow.  During a consulting career spanning three decades, he became recognized by his clients as someone who could "make things simple."  Simplicity is especially important because so many businesses are run by people who have technical expertise in something other than running a business.

With a passion for entrepreneurship, he set out to develop a simple, effective management "system" that every small business could afford.  His Five P professional management model is a sequential, repeatable process that includes 23 steps, and is depicted graphically as "The WOW Racetrack."  

The process begins with the WOW Business Assessment Survey, a self-assessment tool that measures the organization's baseline management competency score using a range between 0 and 100.  At the end of the first 23-step lap around the Racetrack, the same assessment survey is repeated, and a new score is calculated to measure progress.  Then, the business begins the next lap, starting again with step one of the Racetrack.  At the end of each successive lap, there's another assessment to measure progress as the competency score gets closer to 100.



How We Help Organizations


To meet the unique needs of each business at various stages of development, there are three ways that the WOW Five P System can be implemented.

Option One:  Many businesses simply buy the book, Five P's to a "WOW!" Business, and go through the step-by-step "WOW Racetrack" with their management teams during a series of regular meetings and assignments.  The book is available at

Option Two The most popular alternative is to use the FREE online/on-demand service, Drive My Biz to WOW.  This "do-it-yourself" method includes dozens of videos and more than 100 pages of exercises and other downloadable tools to help business leaders and their management teams implement the Five P System together, and at their own pace. There is no charge for using this service, and email addresses are never shared.  Go to for details. 

Option Three:  While the majority of businesses don't need one-on-one assistance to implement the Five P model, there are highly qualified Authorized WOW Advisors available to lend a hand.  Each advisor has been selected based on their expertise, and genuine willingness to help.  To be connected with a member of our team, or to learn more about becoming an Authorized WOW Advisor, contact us to explain exactly how we can assist you.

The three options above are designed to provide EVERY business leader, regardless of budget, with an affordable way to stay in control of their lives, create jobs, and improve the quality of life in their communities...that's what we do, and we welcome the opportunity to help you!